Szallas Group CEO, József Szigetvári has been nominated for the most influential Hungarian digital professionals prize for the 12th time this year. He finished on the 6th place this time, thanks to his successful endeavors of making the Group a regional champion in the CEE region.

2023 was a very special year in the history of Szallas Group, since we became part of the Grupa Wirtualna Polska Holding, and Nocowanie.pl has joined Szallas.hu Zrt, Travelminit and Hotel.cz to build up the regional champion of the CEE region.

According to Józsi, the biggest accomplishments of Szallas Group might be the reason for his successful participation on the list:
– Szallas Group now works together with more than 500 colleagues in order to maintain and broaden the millions of satisfied guests.
– Szallas.hu application was refreshed with fully digitalized new experiences, program parts and discount coupons.
– This year so far we’ve conducted 50+ marketing campaigns and 60+ new releases, millions of received answered calls, and more than 10,000 new accommodation partners joined the Group.

Despite the difficulties and challenges of the macro situation, Szallas Group was able to increase its market share in every market, despite the fact that lots of people in the CEE region decided not to care about the sustainable tourism trend and chose air travel instead of domestic travel.