Local Strength, Global Vision – Szallas Group Strategy in Czech Forbes

In a recent interview with Forbes Czech Republic, CEO Piotr Furmański and COO Lampros Zolotas outlined Szallas Group vision for the future, stating our commitment to maintaining a strong regional presence while focusing on the personalized needs of travelers in the Central and Eastern European (CEE) region. Unlike global giants, we prioritize leveraging our in-depth knowledge of the local markets and our strong connections with regional partners.

During the interview, they highlighted how Szallas Group’s local expertise has allowed us to build a platform that not only understands but also adapts to the cultural and business nuances of the CEE region. By maintaining a deep understanding of local travel preferences, we are able to offer a more tailored experience that resonates with our customers in ways that global competitors cannot replicate. This approach has been instrumental in fostering loyalty and trust, both from our customers and the partners we collaborate with.

As the conversation continued, they discussed the evolution of Szallas Group from a regional player into a major competitor in the travel industry. From expanding our service offerings to enhancing our technological capabilities, we are continuously innovating to stay ahead of the curve. Our investment in improving our platform’s technology ensures that we remain flexible and adaptable, able to meet the ever-changing demands of the travel market.

Lampros Zolotas also touched on the competitive landscape, emphasizing how Szallas Group’s niche strategy — focused on local expertise and personalized service — has enabled us to carve out a unique position in the market. We are not only committed to staying competitive in the face of larger players, but we are also determined to lead the charge when it comes to offering a superior customer experience.

Collaboration with local businesses, particularly hotels and regional accomodation service providers, has been a cornerstone of our success. By working closely with them, we create a mutually beneficial ecosystem that drives growth, supports the local economy, and ensures that travelers enjoy competitive pricing along with high-quality service.

Looking toward the future, both Piotr and Lampros agreed that digital transformation will continue to influence how travelers engage with travel platforms. Szallas Group is well-positioned to leverage the power of artificial intelligence and machine learning, further enhancing our ability to offer personalized, efficient solutions to our customers.

In conclusion, they reaffirmed our commitment to the founding principles of Szallas Group: local knowledge, personalized service, and constant innovation. As we continue to grow, we are not only focused on maintaining our leadership position in the CEE region, but we are also determined to expand our influence globally and solidify our position as a major player in the global travel industry.

Lampros Zolotas (COO) and Piotr Furmański (CEO)

For more details, feel free to read the full interview here:
https://forbes.cz/nechceme-byt-dalsi-booking-hotely-cz-sili-sazeji-na-znalost-trhu-i-lokalni-servis/