News
How Szallas Built an OTA Powerhouse in Central and Eastern Europe
The Central and Eastern European travel market is ripe for investment. Despite the ongoing war in Ukraine, domestic and regional tourism has continued to grow above 2019 levels. Meanwhile, amidst rapidly increasing digitization among both consumers and travel providers, the region boasts huge long-term opportunities for companies who are able to connect with its unique traveler base and integrate technology across these similar yet distinct markets.
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Szallas Group helps refugees of Ukraine
Szallas Group has been determined to help refugees of Ukraine since the first day of the war with the best we can offer: our expertise in finding and booking accommodation.
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Press – HU: Tourism in Central and Eastern Europe can expect a dynamic recovery
Rise in price/night, shortage of labour and continuous digitalization are the main effects of the pandemic for the accommodation providers of the CEE region.
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Press – CZ: The rise and potential stagnation of domestic spa tourism?
Szallas Group has conducted a CEE regional market survey with Nielsen in 5 countries on the effect of COVID-19 on the travel industry and the future of the CEE travel market.
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