Our Full-Scale Markets
Szallas Group has become the market’s leading multi-product online travel platform in the CEE region. We have online travel products in Hungary, the Czech Republic, Romania and Poland, serving more than 20 million visitors on our websites each year. We have more than 80 thousand Hungarian, Croatian, Romanian, Slovakian, Czech, Polish and Austrian accommodation provider partners bookable on our sites. Our product portfolio includes classic OTAs, discount coupon pages, premium spa stay products and a travel agency.
Hungary
The largest share of the Szallas Group’s revenue comes from Hungary. We have a product portfolio comprised of the market leading OTA, the market leading discount coupon portal and the leading “experience gifts” product. With the mother company, Szallas Group Inc., located here with the group management and over 200 employees in two offices, Hungary is the leader of the regional group.
60.2M
Sessions/yr
128.8M €
Booking value/yr
Czech Republic
The Czech is the second largest portfolio, merged into Szallas Group in 2019, with 3 OTA products and a unique spa packages product. Hotel.cz, Penzion.cz and Hotely.cz represent 90% of the local OTA market, all with a different focus. As the leading domestic OTA, Hotel.cz focuses on domestic leisure and business travelers. Penzion.cz focuses on the leisure travelers searching for non-hotel accommodations. Hotely.cz, with all the regional accommodation listings of Szallas Group, focuses on cross-country travelers. Spa.cz is the number one spa packages website of the Czech market. With a team of 75 employees, we serve 4,5 million visitors on our websites.
13.7M
Sessions/yr
45M €
Booking value/yr
Romania
Romania is the fastest growing market in CEE, where Szallas Group operates Travelminit.ro (OTA product) and Promotii.travelminit.ro (discount product). Travelminit was founded in Cluj-Napoca and has focused on the Romanian market since 2017. After a fast-growing start-up period, it was merged into Szallas Group in 2020. Travelminit is now the second largest OTA on the market with 14.5 million sessions and 8000+ active accommodations.
18.6M
Sessions/yr
28M €
Booking value/yr
Poland
In the Polish market we have been building a green field product, Noclegi.pl, since 2016. Following some smaller acquisitions and multiple learning curves, we have finally gained significant traction during the COVID pandemic by successfully implementing the best online solution to use the state provided BON travel vouchers for domestic travel reservations. In 2022 we acquired Nocowanie.pl, the #1 Polish listing product with a special focus on the booking industry, with 130 colleagues in Lublin (and Warsaw).
Mateusz Koślacz
PL Country Director
48.5M
Sessions/yr
5.4M €
Booking value/yr
